August 7, 2012

this is what advertising should be

tell a story.

make me feel something.

give me goosebumps.

make me cry.

i love advertising i can connect with.

this is what advertising should be.



bravo, P&G. you knocked it out of the park with this one.

4 comments:

Suchi said...

Love!

Suchi said...
This comment has been removed by the author.
Bendrew Jong said...

I agree, Ani...I know your mother will definitely cry when she sees this..and see's herself and you in almost every scene!

Bryan said...

Loved the video, but didn't connect me at all with the products or brand, except on an emotional level. I love my mom and my wife, but don't want brands using that emotion and relationship to sell me on their batteries or laundry detergent.